What Captain does
It reads, writes, acts and watches for you.
- Captain reads: pages, files, scans, videos, the till and your store’s own numbers.
- Captain writes: texts, long pieces and pictures.
- Captain acts: on your yes, it changes your site, products, social posts, till, stock and expenses.
- Captain watches: the pages you ask it to watch, your social replies every 30 minutes, and your daily summary and phone alerts.
- Captain speaks and appearsComing soon: in your voice, as your avatar, and in your YouTube live chat.
Everything Captain does
- Websites — Built in a conversation.
- Hosting — Its own address, with SSL.
- Changes by asking — Ask, and it changes. Undo any time.
- Sites from GitHub or your own AI — Brought in, live on every push.
- Shops — Paid into your own account.
- Menus — Your menu as a page.
- Bookings — Taken on your site; you are told.
- Enquiries — Questions from your site; you are told.
- RSVPs — Guests answer on your site.
- Memberships — Members sign up on your site.
- Real estate listings — For sale or rent, with viewings.
- More than one store — Each with its own conversation.
- Products and stock — Add, change or sell out by asking.
- Delivery notes from a photo — Counted into stock on your yes.
- Low-stock alerts — Told when an item runs low.
- Shipping — Rates at checkout.
- Pickup — Collected at your shop.
- Local delivery — To the postal codes you choose.
- Abandoned carts — One reminder, never a second.
- Reviews — Asked for after every order.
- Intelligence Suite — Profit, searches, drop-offs, where buyers come from.
- Posts on Bluesky and X — Written, posted on your yes, replies answered.
- Conversations on BlueskyComing soon — Finds people who need what you do, drafts a reply, posts it on your yes.
- Scheduled posts — Now or at a time you choose.
- Pictures — Drawn for posts and banners.
- Ads — Prepared; you pay the platform.
- Research — News, prices and trends.
- Writing — Emails, product text, long pieces.
- Reads your files — Photos, PDFs, scans, sheets, links, videos, voice notes, receipts, emails.
- Watched pages — Checked on a schedule.
- Daily summary — One message a day.
- Remembers you — What you tell it; change it any time.
- Sales agent — Answers customers from your live products.
- Point of saleComing soon — Sell at the counter.
- More agentsComing soon — Agents that work like staff.
- LinkedInComing soon — Posts on your yes.
- YouTubeComing soon — Livestream chat answered.
- Facebook, Instagram and ThreadsComing soon — Posts on your yes.
- Email and calendarComing soon — Handled for you.
- VoiceComing soon — Talk to Captain.
- Phone notificationsComing soon — Orders and messages on your phone.
Point of sale
Run your shop, not just your website.
Captain keeps count of what you hold. It starts with the paperwork nobody wants to type.
Photograph the delivery note
- Take a photo of a supplier’s delivery note in the Captain app.
- Captain reads each line and matches it to your stock items. It learns your supplier’s spellings once.
- What it cannot match or cannot read, it asks you about, one question at a time. It never guesses a quantity.
- You see each count before and after, and the cost per unit. Nothing goes into your stock until you say yes, and undo takes it back out.
- The photo is kept privately with your records, so any count traces back to the paper it came from.
Know before it runs out
- When you add a stock item, give it a low line: the amount you want to hear about.
- When the count falls to that line or below, Captain tells you in its daily message, with the count and the line.
- It does not repeat it every day. You hear about that item again once it has been back above the line and falls again.
On a Captain plan, once your store is live and you have added your stock items in the dashboard.
Agent
An agent that answers your customers.
Ask Captain to put a chat agent on your store. It answers your customers from your live products and prices. $10 a month for an agent, on Captain Base or Captain Complete.
- Say what it should do: sell your products, answer how-to questions, send sensitive questions to you, or catch complaints before they turn into bad reviews.
- Captain fills in the rest from your store: its name, the email hand-offs go to, and the color of its button. Change any of it by asking.
- Nothing goes live until you say yes, and you can ask Captain to turn it off at any time.
More agents Coming soon
Captain will build agents that work like staff. Each one has its own job, and asks you before it sends or spends anything.
For the owner
GatekeeperComing soon
Guards your attention: keeps watch all day on the queues you choose, gathers every question into one short daily sitting, wakes you only for what cannot wait, shows where it is unsure and keeps your own skills sharp.
SuccessorComing soon
Learns how you run the business, so it keeps running when you are sick, away or selling.
Front desk
ReceptionistComing soon
Answers calls, texts and messages, and takes bookings.
Inbox clerkComing soon
Reads your email, answers what it knows, and passes the rest to you.
SchedulerComing soon
Books, moves and reminds appointments and reservations.
Customer careComing soon
Handles order questions, complaints and refunds.
Agent front deskComing soon
Answers the AI assistants that shop for your customers, with your products, prices and opening hours.
Marketing
Social media managerComing soon
Writes and posts every day, with pictures and video.
Review managerComing soon
Asks for reviews and replies to them.
Listings managerComing soon
Keeps your business correct on every map.
Email and text marketerComing soon
Sends newsletters, offers and win-back messages.
Ads assistantComing soon
Drafts ads and budgets, and spends nothing until you say yes.
Loyalty managerComing soon
Runs points, rewards, gift cards and memberships.
Neighborhood listenerComing soon
Watches your area's weather, events and holidays, and fits your posts and offers to them.
Word-of-mouth starterComing soon
Asks happy customers for a referral at the right moment, and keeps track of who sent whom.
ProspectorComing soon
Finds businesses that could buy from you, and drafts a first email for you to send.
Selling and stock
Sales clerkComing soon
Keeps your listings, prices and stock the same everywhere you sell.
Order clerkComing soon
Buys shipping labels, tracks parcels and handles returns.
BuyerComing soon
Watches stock, drafts reorders and compares suppliers.
Lead follow-upComing soon
Answers every new enquiry within minutes and follows up until it gets a yes or a no.
Quote writerComing soon
Turns a customer's request into a priced quote or estimate for you to send.
Money
BookkeeperComing soon
Records sales and expenses, matches the bank, and chases unpaid invoices.
Tax clerkComing soon
Works out sales tax and reminds you of filing dates.
Collections clerkComing soon
Chases unpaid invoices politely until they are paid.
Money finderComing soon
Finds money left on the table: unpaid invoices, supplier overcharges, creeping prices and forgotten subscriptions.
Insight
ResearcherComing soon
A daily report on trends, competitors, news and weather.
AnalystComing soon
A weekly report on what sold, what did not, and why.
People and place
RecruiterComing soon
Posts jobs, sorts applicants and books interviews.
Shift managerComing soon
Builds the staff schedule and covers sick calls.
Office managerComing soon
Tracks licenses, permits, insurance and renewals.
Shop monitorComing soon
Watches fridge temperatures, printers and visitor counts.
Paperwork clerkComing soon
Keeps track of licenses, permits and renewals, and fills in the forms.
Social media
Your posts and your replies, done for you.
Connect your accounts and Captain will write your posts, put them up, and answer the comments people leave.
- You’ll connect each account with that network’s own sign-in. Captain never sees or keeps your password.
- Ask in words, like “post our weekend special”, and Captain will write it in your voice, with your photo if you give one.
- When someone comments, Captain will draft the answer.
- You see every post and every reply first. Nothing goes out until you say yes.
- Disconnect an account at any time and Captain’s access to it ends at once.
Social media
Captain will also connect to the other accounts you run your business on, the same way: their own sign-in, and nothing done until you say yes.
Email and messaging Coming soon
Calendar and bookings Coming soon
Online stores and marketplaces Coming soon
Payments and point of sale Coming soon
Accounting and tax Coming soon
See all 11 more categories
Shipping and fulfillment Coming soon
Print on demand Coming soon
Email marketing and customers Coming soon
Customer support Coming soon
Reviews (read only) Coming soon
Files, documents and design Coming soon
Research Coming soon
Events, memberships and courses Coming soon
Team and staff Coming soon
Automation Coming soon
Advertising (read only) Coming soon
Pictures
Captain draws your pictures too.
Ask for a post picture or a banner for X, LinkedIn or your story, and Captain draws it in the size that network needs. Save it, or tell Captain to post it. On Captain Complete, ten pictures a month are included, then 30 more for $5.
A banner Captain drew from one sentence.
Front pages Captain built, each in one conversation. The businesses are examples we made up.